Nintendo’s E3 News Conference: Media Comments You Don’t Want to Hear
Journalists and bloggers are often willing to put up with a fair amount of inconvenience in the pursuit of a story, but when the inconvenience is the news conference you’re holding, you know there’s a problem.
Here’s the unimpressed commentary by hosts of the Evil Avatar Radio show/podcast, after the early morning Nintendo press conference they attended at the E3 video game industry conference.
Scott: (no one seems to use last names on Evil Avatar Radio) They got us up so early, we thought, Are they going to feed us? “Yeah, they’re going to have food for you, coffee … We’re going to take care of you.” Got on the charter — the bus that they had there and drove out to Hollywood — which is a dump, by the way. Got there and had to wait and wait and wait. All they had was coffee, which is nice, but some people don’t drink coffee. … and no food, so we’re hungry.
Scott: Then the show started, and we thought, maybe we’ll get some news here and it will take your mind off how hungry you are. Nope!
Nick: The whole press conference can be summed up in this phrase: “Our numbers — let me show you them…. Let us tell you about how many we’ve sold, how many we’re going to sell of our systems.”
Scott: Anyway, Nintendo killed our day, basically.
Here’s the attitude our intrepid journalists brought to the next news conference, and their coverage of Nintendo:
Scott: Luckily, Sony had buses waiting for us when we got done. We got on a bus, and they shipped us to the Shrine Auditorium. . . . Sony f**kin’ blew Nintendo out of the water as far as coffee and food. (laughs) You’ve got to understand, I know we’re praising f**kin’ fruit smoothies, but we were thirsty and hungry…. Starving.
Moral of story: Try not to piss off the people you’re trying to impress.
Photos via Flickr, with permission from bapenguin (his blog).
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POSTED IN: Audiences, Communication Tactics, Conferences and Webinars, Event Management, Journalism, Media Relations, PR, Presentations
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